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Creative execution: what great leaders do to unleash bold thinking and innovation
Beaudan, Eric
The ultimate game-changer for reinventing strategy and igniting peopleWhetherit was Alexander the Great or Lord Horatio Nelson, the management team at Toyota or Google, the indisputable alchemy of strategy, execution, and leadershipled to each's phenomenal success. With years of experience assessing and developing executive talent, author Eric Beaudan examines the essence of such a dynamic mix, summed up as "Creative Execution," showing how organizations and individuals can attain, or reach for, unheralded levels of success.Profiling extraordinary leaders and the uncommon leadership tactics that are their hallmark, the book also includes proprietary research and firsthand experiences with clients across the globe, illustrating the principles of Creative Execution in action.Details the five elements of Creative Execution, including fostering candid dialogue across the organization, spelling out clear roles and responsibilities, and taking bold actionIncludes proprietary research, assessments, and case studiesWith tactics, strategies, and calls to action to help any organization shape and apply the dynamics of Creative Execution, this powerful one-volume manifesto will help any leader get in the trenches, learn firsthand the impact of their decisions, and restore ingenuity, cooperation, and a sense of collective commitment to the workplace. INDICE: FOREWORD ixACKNOWLEDGEMENTS xiiiINTRODUCTION 1CHAPTER 1: ALEXANDERAT GAUGAMELA 17CHAPTER 2: NELSON AT TRAFALGAR 39CHAPTER 3: YAMAMOTO AT PEARL HARBOR 57CHAPTER 4: FROM DESERT STORM TO IRAQI FREEDOM 81CHAPTER 5: CREATIVE EXECUTION MARCHES EAST 111CHAPTER 6: TOYOTA’S ROAD TO SUPREMACY 127CHAPTER 7: THE FOUR SEASONS PUTS ON THE RITZ 149CHAPTER 8: GOOGLE OGLES MICROSOFT 173CHAPTER 9: CREATIVE EXECUTION IN ACTION 197CHAPTER 10: BECOMING A CREATIVE EXECUTION LEADER 217ENDNOTES 231INDEX 243ABOUT THE AUTHOR 253
- ISBN: 978-1-118-35109-3
- Editorial: John Wiley & Sons
- Encuadernacion: Cartoné
- Páginas: 272
- Fecha Publicación: 04/07/2012
- Nº Volúmenes: 1
- Idioma: Inglés
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