Applying communication theory for professional life: a practical introduction

INDICE: 1. Introduction to Communication Theory: What is Communication? Introduction to Communication Competence What Is Theory? Social Science and the Humanities Evaluating Theory Case Study: Evaluating Groupthink / 2. DevelopingTheory: The Theory-Research Link What Is Research? Research Methods in Communication How Theories Change and Grow Case Study: The Development of Attribution Theory / 3. Explaining Theories of Communication and Cognition//Intrapersonal Communication: Intrapersonal Communication Defined Message Design Logics Communication Accomodation Theory Uncertainty Reduction Theory Expectancy Violations Theory / 4. Explaining Theories of Interpersonal Communication: Interpersonal Communication Defined Politeness Theory Social Exchange Theory DialecticalPerspective Communication Privacy Management Theory / 5. Explaining Theories of Group Communication: Group Communication Defines Systems Theory InteractionProcess Analysis//SYMLOG Symbolic Convergence Functional Group Decision Making / 6. Explaining Theories of Organizational Communication: Organizational Communication Defined Two Approaches to Organizational Culture Organizational Assimilation Organizational Indentification and Control Organizing Theory / 7. Explaining Theories of Persuasion: Persuasion Defined Social Judgment Theory Elaboration Liklihood Model Theory of Planned Behavior Inoculation Theory / 8. Explaining Theories of Leadership: Leadership Defined Likert's Four Systems Transformational Leadership Contingency Model Leader-Member Exchange / 9. Explaining Theories of Medical Communication: Mass Communication Defined Media Richness Theory Uses and Gratifications Theory Agenda Setting Theory Cultivation Theory / 10. Explaining Theories of Culture: Culture Defined Cultural Dimensions Gender and Communication: A Two-Culture Perspective Generations and Communication: Workplace Implications Face Negotiation Theory / 11. So What Should a Communicator Do?: Return to Communication Competence Conclusions About Communication Conclusions About Influences//Effects

• ISBN: 978-1-4129-7691-6
• Editorial: Sage Publications
• Encuadernacion: Rústica
• Páginas: 280
• Fecha Publicación: 01/06/2010
• Nº Volúmenes: 1
• Idioma: Inglés