A useful guide to understanding the structure and meaning of media and its messages. ELLIOT GAINES Associate Professor in the Communications Department at Wright State University, USA. His articles have been published in Semiotica , the Journal of Creative Communications , and The American Journal of Semiotics. INDICE: Introduction: Media Literacy and Semiotics - Media Literacy and Semiotics - The Necessary Ambiguity of Communication - Power and Proxy in Media Semiotics - Audiences and the Semiotics of Space - Entertainment, Culture, Ideology, and Myth - The Narrative Semiotics of The Daily Show - News, Culture, Information, and Entertainment - Glossary
- ISBN: 978-0-230-10827-1
- Editorial: Palgrave MacM
- Encuadernacion: Cartoné
- Páginas: 194
- Fecha Publicación: 19/01/2011
- Nº Volúmenes: 1
- Idioma: Desconocido