Professional Blogging For Dummies is a practical how-to guide for individualsand small business owners who want to use blogs to enhance their reputation, promote their business or build a blog-based business. Practical guidance willbe interspersed with interviews with topic experts and bloggers who have built successful businesses, including Elise Bauer, analytics guru and author of Simply Recipes; Matt Kepnes, successful travel blogger widely known as Nomadic Matt; Liz Gumbinner, co-founder and editor-in-chief of shopping guide Cool MomPicks. Topics covered include: Finding your niche Legal considerations Developing an editorial calendar Advertising and other monetization options Establishing your disclosure and privacy policies Promoting your blog Dealing responsibly with review requests Monitoring and measuring your success Keeping your blog fresh
- ISBN: 978-0-470-60179-2
- Editorial: John Wiley & Sons
- Encuadernacion: Rústica
- Páginas: 360
- Fecha Publicación: 13/08/2010
- Nº Volúmenes: 1
- Idioma: Inglés