From science to business: how firms create value by partnering with universities
Haour, Georges
Mieville, Laurent
33,96 €(IVA inc.)
In today's knowledge-based society universities and firms must learn to engage more effectively. Universities focus on generating new knowledge, while firms are increasingly drawing on external collaborations to add value to their offerings. This book shows managers how to work with universities to boost theircompetitive position and revenue.
- ISBN: 978-0-230-23651-6
- Editorial: Palgrave Macmillan
- Encuadernacion: Cartoné
- Páginas: 240
- Fecha Publicación: 04/11/2010
- Nº Volúmenes: 1
- Idioma: Inglés