Making technology investments profitable: ROI roadmap from business case to value realization
Keen, Jack M.
INDICE: Preface. Part One Understanding Value Leaks: Major Threats to Program Success. Chapter 1 Why Value Leaks Torpedo Programs. Chapter 2 Being 'On-Value' Essential Third Pillar of Success. Part Two Flushing Out Value Leaks: A Guided Journey. Chapter 3 Avoiding Half-Right 'Fixes'. Chapter 4 Introducing the Value Practices Audit. Chapter 5 Evaluating Value Practice Areas. Chapter 6 Shifting the Mindsets of Management - the Key Fix for Value Leaks. Part Three Plugging Value Leaks: Start Here. Chapter 7 Getting Going. Part Four Getting the Business Case Right. Chapter 8 How to Recognize a Trustworthy Business Case. Chapter 9 The Importance of Good Processes. Chapter 10 Defining: Steps 1, 2,and 3 to Building Better Business Cases. Chapter 11 Assessing: Steps 4, 5, and 6 to Building Better Business Cases. Chapter 12 Delivering: Step 7 to Building Better Business Cases. Chapter 13 Finding Hidden Value Others Miss. Chapter14 Handling Intangibles: An Emotional Enigma of the IT Evaluation. Chapter 15Using ROI Storytelling to Drive Home the Message. Chapter 16 Selecting: Prioritizing Projects with Confidence and Ease. Chapter 17 Tracking: Making Sure Benefits Get Realized. Appendix Sample Business Case. Glossary. Bibliography. About the Author. Index.%;
- ISBN: 978-0-470-19400-3
- Editorial: John Wiley & Sons
- Encuadernacion: Cartoné
- Páginas: 288
- Fecha Publicación: 30/03/2011
- Nº Volúmenes: 1
- Idioma: Inglés