The Rudolph factor: finding the bright lights that drive innovation in your business

The Rudolph factor: finding the bright lights that drive innovation in your business

Laurin, Cyndi
Morningstar, Craig

19,57 €(IVA inc.)

The Rudolph Factor tells the story of the Boeing Companys spectacular turnaround through a discussion of principles and qualities that are transferable andreplicable to any size or type of organization in any industry. The authors use the childrens character Rudolph the Red-Nosed Reindeer as an analogy to delve inside a corporate culture that managed to turn itself around at the edge of collapse. It follows the success of Boeings thriving C-18 Globemaster Program, a system grounded on the notions of progressive leadership; a highly participatory team-based culture; an organizational constitution; and an alternative, aligned reward structure. The Rudolph Factor explores the basic problems that most companies face with regard to eliciting innovation from employees, and provides organizations with a new approach to catalyzing creativity in their own ranks. It uses lessons learned from Boeing to teach corporations to identify, nurture, and build a culture centered on their own Rudolphs the employees who serve as the shining lights that will lead these organizations to accomplish their missions. The Rudolph Factor is divided into the following sections: Section One: What is a Rudolph, You Ask? Section Two: Where Are Your Rudolphs? Section Three: The Four Pillars of Organizational Greatness (Rudolphs Four Legs)

  • ISBN: 978-0-470-45103-8
  • Editorial: John Wiley & Sons
  • Encuadernacion: Cartoné
  • Páginas: 208
  • Fecha Publicación: 22/07/2009
  • Nº Volúmenes: 1
  • Idioma: Inglés