Innovation in a reinvented world: 10 essential elements to succeed in the new world of business

Innovation in a reinvented world: 10 essential elements to succeed in the new world of business

McCrorey, Dee

44,39 €(IVA inc.)

A step-by-step guide to the 10 essential and practical skills a business needs to innovate and thrive in uncertain times The reinvented world of business will profoundly impact America's leaders and workers in the decade ahead. Companies capable of transforming their organizations during this period of 'Great Disruption' will thrive in the reinvented world however, the reverse holds true as well. Innovation in a Reinvented World reveals how transformation occurs when business leaders and their organizations apply these 10 Essential Elements, providing both a road map and definitive blueprint for companies of any size looking to bridge the old world with the new world of business. Discusses the 'new courage' required for innovating in a reinvented world Looks at 10 Essential Elements winning companies count on today Innovation in a Reinvented World helps executives and leadership teams navigate and manage their organizations' inflection points in designing, building, and sustaining innovation-even through the post-recession playing field. ÍNDICE: Preface. Acknowledgements. Introduction: Great Recession, Great Disruptions. Disruptions Are All Around Us. Where are the Seismic Struggles? What Happened? Connecting the Dots: The 10 Essential Elements. Chapter 1: The OldWorld of Business versus the New World of Business in Four Major Industries. Industry Snapshot: Retail - Circuit City Stores, Inc. Industry Snapshot: Technology & Telecommunications - Motorola, Inc. Industry Snapshot: Transportation - Airlines, Rails, and Automobiles. Industry Snapshot: Journalism, News Media,and Publishing. Facing the Facts: The Old Rules No Longer Work. New Rules fora Reinvented World. The Takeaway. Part 1: Succeeding in the New World of Business. Chapter 2: Element #1: Vision and Values. EMC: Mark S. Lewis, Chief Strategy Officer (IIP). Zuvo Water: Andy Butler, CEO. Anita Borg Institute: Dr. Telle Whitney, President & CEO, and Jerri Barrett, VP of Marketing. Fresh Lifelines for Youth: Christa Gannon, Founder & Executive Director, and Skye DeLano, Director of Development. The Takeaway. Chapter 3: Element #2: Entrepreneurship. EMC: Steve Todd, Distinguished Engineer, Author, Intrapreneur. Synopsys: Rich Goldman, VP Corporate Marketing & Strategic Alliances, CEO Synopsys Armenia.The Bridge Group: Reiko Emmi-Sota, Cultural Ambassador. The Takeaway. Chapter4: Element #3: Navigation. EMC: John T. (Jack) Mollen, EVP Human Resources. EMC's Innovation Engine. Policy versus Guiding Principles. A Culture of Change.Continuous Learning. Setbacks Happen. Things Always Change. EMC: Gwen Weld, VP of Global People and Infrastructure. Builders versus Maintaining Status Quo.The Mentoring Role. A Day in the Life of a Merger. Human Resource Trends. Zuvo Water: Ray Brown, VP Marketing. The Road Less Traveled. Environmental Trends, Zuvo Opportunities. Vision with a Purpose. MicroEnterprise Journal: Dawn Rivers Baker, Publisher, Journalist. Microbusiness: A Growing Phenomenon. Povertyand the Micro-Owner. Dawn's Golden Nuggets. A New Dawn. The Takeaway. Coming Up Next. Chapter 5: Element #4: Responsible Risktaking. EMC: Kathrin R. Winkler, VP of Corporate Sustainability. Honesty: The Best Supplier Policy. Innovation and Sustainability. Sustainability Challenges. Giving Back. M-Cubed Global:Exley Mixon, CEO. Not for the Faint of Heart. Green Becomes the Thing. Sometimes It Pays to be Small. A Cyclical World. Zuvo Water: Elizabeth Flammini, Chief Evangelist, Director of Marketing. Timing is Everything. Why Zuvo? Connecting the Dots. The Takeaway. Coming Up Next. Chapter 6: Element #5: Disruption and Discontinuity. West Valley College: Dr. Lori Gaskin, President. Reinventing an Institution. New Reality, New Opportunities. Shifting Sands. EMC: Dr. Patricia Florissi, Chief Technology Officer, Americas. Information Trends. ChangeIs Constant. EMC: Linda Connly, VP and GM, SMB Division & Inside Sales, Americas. Everything Changes. Being Small Offers Big Opportunities. The Journey to EMC. Leading in Fearful Times. The Takeawa

  • ISBN: 978-1-1180-2735-6
  • Editorial: John Wiley & Sons
  • Encuadernacion: Cartoné
  • Páginas: 288
  • Fecha Publicación: 14/09/2011
  • Nº Volúmenes: 1
  • Idioma: Inglés