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51,95€(IVA inc.)
The product manager's toolkit: methodologies, processes and tasks in high-tech product management
- Steinhardt, Gabriel
- 978-3-642-04507-3
- 2010-01-01
19,95€(IVA inc.)
Fuzzy marketing: cómo comprender al consumidor camaleónico
- Casabayó, Mónica
- 978-84-234-2759-8
- 2010-01-01
61,37€(IVA inc.)
Marketing research essentials with SPSS
- McDaniel, Carl
- 978-0-470-16970-4
- 2009-12-31
19,00€(IVA inc.)
Marketing directo: un enfoque práctico
- Banea Graciá, Verónica
- 978-84-9823-856-3
- 2009-12-31
71,83€(IVA inc.)
Testimonial advertising in the American marketplace: emulation, identity, community
- Moskowitz, Marina
- 978-0-230-61560-1
- 2009-12-25
46,75€(IVA inc.)
Ingredient branding: making the invisible visible
- Kotler, Philip
- 978-3-642-04213-3
- 2009-12-15
16,40€(IVA inc.)
CIM revision cards: assessing the marketing environment
- Luck, Diana
- 978-1-85617-865-5
- 2009-12-15
62,68€(IVA inc.)
Marketing communications: a brand narrative approach
- Dahlen, Micael
- 978-0-470-31992-5
- 2009-12-04